Resources

book-ask-measure-learnFREE Chapter on Marketing

Online commerce and social media created big data. This chapter will explore various measurements in marketing. We will uncover a few of the myths and  sharpen your eyes in looking for the right metrics. (Get it now!)

FREE Workbook – “Measure”

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We are looking for Small data as opposed to big data. This workbook gives you a simple framework for Feature Reduction. (I want it NOW!)

FREE White-paper  on “Content Curation”

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Content curation emerged at the intersection of content development and data analytics. But how do they work? This white-paper tells you how. (Yes, Please)

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