Ask Measure Learn

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Ask Measure Learn

You can measure practically anything in the age of social media, but if you don’t know what you’re looking for, collecting mountains of data won’t yield a grain of insight. This non-technical guide shows you how to extract significant business value from big data with Ask Measure Learn, a system that helps you ask the right questions, measure the right data, and then learn from the results.

Authors Lutz Finger and Soumitra Dutta originally devised this system to help governments and NGOs sift through volumes of data. With this book, these two experts provide business managers and analysts with a high-level overview of the Ask-Measure-Learn system, and demonstrate specific ways to apply social media analytics to marketing, sales, public relations, and customer management, using examples and case studies.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width="1/1"][vc_text_separator title="Buy Ask Measure Learn at your favorite Store" title_align="separator_align_center" color="grey"][vc_column_text]

Ask Measure Learn at Amazon  Ask Measure Learn at barnes and noble Ask Measure Learn at O'Reilly

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width="1/1"][vc_text_separator title="10 Minutes Introduction to the Book Ask Measure Learn" title_align="separator_align_center" color="grey"][vc_video link="http://youtu.be/-c5j4UuH9Rs"][/vc_column][/vc_row][vc_row][vc_column width="1/1"][vc_cta_button2 h2="Your free chapter on Marketing and Metrics" style="rounded" txt_align="left" title="Text on the button" btn_style="rounded" color="blue" size="md" position="right"]Ask Measure LearnKill the Myth about Social and Data. Let’s get to work.
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